Training and events
Elevenses – Wednesday 22nd September
Environmental Responsibility – Dive into Arts Council England’s Investment Principles
The second in a series of sessions exploring what Arts Council England’s Investment Principles mean and how your organisation might use them to apply for funding. Arts Council staff will talk us through resources and information, and enhance your understanding of how you can align your work with their funding criteria. Plenty of opportunities for questions and discussion.
Elevenses – Tuesday 28th September
Environmental Sustainability: Looking at objects through an eco-lens
Join us with Bridget McKenzie from Climate Museum UK, and Dorcas Taylor and Christine Rostron from Scarborough Museums Trust to explore a method for exploring objects from the perspective of climate change.
An Introduction to Online Marketing
This national online Museum Development workshop will provide an introduction to digital marketing for museums.
The session will take you through the principles of marketing – we’ll look at what marketing is and why we use it. Your marketing tools are the channels you’re using – your website, social media, email newsletters – and we’ll look at how to match those channels with the right messaging.
We’ll explore how to go about dividing your resources between your marketing channels, and we’ll give a brief introduction to analytics.
An Introduction to Online Audience Segmentation
This national online Museum Development workshop will provide an introduction to digital audience segmentation for museums.
The session will give you a grounding in what segmentation is and how it can help you better understand your audiences. We’ll look at what sort of data you need; touch on the different models that you may have heard of; we’ll look at methods of data collection, and we’ll use some case studies to illustrate what works and how it works.
East Riding and Northern Lincolnshire Museum Forum
Looking Locally – Audiences and Marketing
MDY Museum Forums are a chance to connect with colleagues from your region, share your experiences and and discuss the issues that are important to you.
South Yorkshire Museum Forum
Blending Online & On-Site Visitor Experience
MDY Museum Forums are a chance to connect with colleagues from your region, share your experiences and and discuss the issues that are important to you.
Collections Trust: Documentation Policy, Procedures, and Planning
In this session we will go through the Accreditation requirements for documentation policy (5.1) and the Spectrum primary procedures (5.2) including documentation planning, with signposting to further guidance and examples online.
Suitable for those responsible for these aspects of collection management, and for museum Accreditation.
Elevenses – Monday 6th September
Heritage Compass – develop your business resilience and sustainability
Find out about opportunities for support on resilience and sustainability through Heritage Compass, a business support programme run by Cause 4.
Elevenses – Thursday 16th September
Inclusivity & Relevance – Dive into Arts Council England’s Investment Principles
The first in a series of sessions exploring what Arts Council England’s Investment Principles mean and how your organisation might use them to apply for funding. Arts Council staff will talk us through resources and information, and enhance your understanding of how you can align your work with their funding criteria. Plenty of opportunities for questions and discussion.